Money in Politics: Campaign Fundraising in the 2020 Presidential Election - Paperback

by Cayce Myers (Author)

Money in Politics: Campaign Fundraising in the 2020 Presidential Election illustrates political fundraising's importance in the 2020 presidential election from the party primaries through the General Election. Cayce Myers addresses how the role of corporate donations, individual contributors, and small donorship have become political talking points. Specific attention is given to the evolution of political fundraising, including a discussion regarding super-PACs, joint fundraising committees, and campaign committees. Myers explores how modern fundraising prowess serves as a barrier to successful entry into top tier candidacy but does not necessarily guarantee victory.

Author Biography

Cayce Myers is director of graduate studies and associate professor at Virginia Tech's School of Communication.