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Grundfragen der Medienbetriebslehre - Paperback

Grundfragen der Medienbetriebslehre - Paperback

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by Thomas Dreiskämper (Author)

Many students from media-oriented courses have difficulty putting general business administration theory into practice in the day-to-day operation of media companies. Standard business management literature is of little help because it is not orient

Author Biography

Thomas Dreiskämper, Hochschule Fresenius, Berlin, Düsseldorf, Köln

Number of Pages: 833
Dimensions: 1.66 x 9.45 x 6.69 IN
Publication Date: October 05, 2018
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