Context and Connection in Metaphor - Hardcover

by L. David Ritchie (Author)

How do people understand metaphorical language? Can a commonplace metaphor affect the way people think even if they don't interpret it? Why does it matter how people interpret metaphors? The author proposes an original communication-based theory of metaphor that answers these and other questions about metaphors and metaphorical language.

Author Biography

L. DAVID RITCHIE is Professor of Communication at Portland State University, USA.