Building Value: The 5 Keys for Achieving Success - Paperback

by Richard Greene (Author)

Most business owners believe they are building a business. Most are building a very demanding job.

The difference is not strategy. It is not market timing or competitive advantage. It is a set of five behaviors - practiced consistently, under pressure, over time - that separate owners who build something genuinely transferable from those who build an organization that cannot function without them.

Drawing from four decades of advisory work alongside small and medium-sized businesses, Building Value: The Five Keys for Achieving Success gives owners a clear, honest framework for understanding where they stand against each behavior - and what it actually costs when those behaviors erode.

The five keys are simple to name. They are hard to sustain. This book tells you why, and what to do about it.