{"product_id":"the-non-obvious-guide-to-marketing-branding-without-a-big-budget-paperback","title":"The Non-Obvious Guide to Marketing \u0026 Branding (Without a Big Budget) - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRohit Bhargava\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eAn all new updated 2021 edition of the popular original guide to marketing and branding featuring actionable advice that will help you tell a better story, win more customers, earn more loyalty and make more money. \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eBeing good at marketing might seem like a dark art. All those in-your-face ads, annoying pop-ups and desperate $497 online training courses make most people hate marketing. But the truth is, every business leader and entrepreneur needs to understand how marketing really works. \u003cp\u003e\u003c\/p\u003eIn this candid guide, bestselling author and award-winning marketing expert Rohit Bhargava offers the ultimate guide to every part of marketing - from writing a tagline to building a simple one-page marketing strategy. In this guide, you'll learn: \u003cbr\u003e \u003cul\u003e \u003cli\u003eHow to get an unlimited marketing budget by doing things that work.\u003c\/li\u003e \u003cli\u003eThe key to creating unstoppable word of mouth for your idea or product.\u003c\/li\u003e \u003cli\u003eWhy it is a mistake to try and be on every social media platform.\u003c\/li\u003e \u003cli\u003eThe secret to buying advertising at a fraction of the \"sticker price.\"\u003c\/li\u003e \u003cli\u003eHow to create a tagline that people remember for your business.\u003c\/li\u003e \u003cli\u003eFit your entire marketing strategy on one page and maintain your focus.\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003eInspired by real life conversations and experiences with hundreds of business owners and entrepreneurs, as well as the author's 15+ year career leading marketing for some of the most successful brands in the world, this is the rare guide that will skip all the useless definitions, avoid the fluff and cut right to the point to give you the real-life advice you need to hear with an irreverent \"non-obvious\" perspective you deserve. \u003cp\u003e\u003c\/p\u003eFrom downloadable one page guides to real life stories and examples, this guide will give you the inspiration and tools to put together a winning marketing strategy to grow your business - no matter how much you know about marketing already.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eROHIT BHARGAVA\u003c\/b\u003e is on a mission to help the world be more open-minded by teaching others how to be non-obvious thinkers. He is the founder of the Non-Obvious Company and previously spent 15 years leading brand strategy for large global brands while at Leo Burnett and Ogilvy. Rohit is the #1 Wall Street Journal bestselling author of ten books, a monthly contributor to Inc magazine and is a popular Adjunct Professor of storytelling, persuasion and marketing at Georgetown University.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 192\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.5 x 7.4 x 5.1 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 11, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47564359958749,"sku":"9781646870455","price":21.54,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0811\/9867\/8237\/files\/sE5hf7OQxb9781646870455.webp?v=1773289159","url":"https:\/\/handfulofbooks.com\/products\/the-non-obvious-guide-to-marketing-branding-without-a-big-budget-paperback","provider":"Handful of Books","version":"1.0","type":"link"}