{"product_id":"f-commerce-handbook-paperback","title":"F-Commerce Handbook - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003ePaul Marsden\u003c\/b\u003e (Author), \u003cb\u003ePaul Chaney\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe 10 Secrets to Selling on the World's #1 Social Network\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eFacebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by \u003ci\u003eselling \u003c\/i\u003eon Facebook.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe f-Commerce Handbook \u003c\/i\u003eshows you how. From the co-editors of \u003ci\u003eSocial Commerce Today\u003c\/i\u003e, \u003ci\u003eThe f-Commerce Handbook\u003c\/i\u003e delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe f-Commerce Handbook \u003c\/i\u003ereveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCapitalize on impulse purchasing\u003c\/li\u003e\n\u003cli\u003eGet customers emotionally involved with your product\u003c\/li\u003e\n\u003cli\u003eUse social media as an \"experience delivery mechanism\"\u003c\/li\u003e\n\u003cli\u003eCreate powerful social incentives\u003c\/li\u003e\n\u003cli\u003eMake customers feel indebted to buy from you\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFacebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning \"Likes\" into \"Buys.\"\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDr. Paul Marsden\u003c\/b\u003e is a social psychologist and digital ethnographer working with the advertising group WPP on the impact of digital technology on our lives.\u003cbr\u003e\u003cb\u003ePaul Chaney\u003c\/b\u003e provides Internet marketing and social media consulting services to small- and medium-sized businesses, agencies, and nonprofit organizations.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 96\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.2 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 01, 2012\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":48363291050205,"sku":"9780071806138","price":17.41,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0811\/9867\/8237\/files\/DOH2sgTDAb9780071806138.webp?v=1786550400","url":"https:\/\/handfulofbooks.com\/products\/f-commerce-handbook-paperback","provider":"Handful of Books","version":"1.0","type":"link"}