{"product_id":"a-handbook-of-pharmaceutical-sales-hardcover","title":"A Handbook of Pharmaceutical Sales - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eSubrata Ray\u003c\/b\u003e (Author), \u003cb\u003eArindam Bhowmick\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003ePharmaceutical sales is the lifeline connecting medical innovation to patient care-yet its complexity often goes unnoticed. A Handbook of Pharmaceutical Sales by Subrata Ray and Arindam Bhowmick distills over 40 years of frontline and leadership experience into a practical, insightful guide. Covering everything from distribution networks and ethical practices to digital transformation and future trends, this handbook blends academic rigor with real-world case studies. More than a manual, it celebrates the human role of medical representatives and emphasizes integrity in a competitive market. Essential for students, professionals, and educators, it equips readers to thrive in India's evolving pharmaceutical landscape and beyond.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 432\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.94 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 01, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":48634380058845,"sku":"9789349562103","price":138.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0811\/9867\/8237\/files\/RcYt6GFLPK9789349562103.webp?v=1789800750","url":"https:\/\/handfulofbooks.com\/products\/a-handbook-of-pharmaceutical-sales-hardcover","provider":"Handful of Books","version":"1.0","type":"link"}